Like us on FB and follow us on Twitter:
close

Ode to Slow

When was it that you took the time to let it all sink in last?
Walking to the rhythm of your own heartbeat.
Closing your eyes, breathing deeper and slowing down.
The world moves fast but do we have to follow its pace?
They say time is money, but really time is life itself.
Time spent thinking about what will be instead of what is, is time squandered.
Slowing down and giving your own self undivided attention.
Taking time to savior each instant, the way you would appreciate morning coffee.
Aimlessly wandering the streets instead of walking them.
Letting the raindrops fall on your visage.
Inhaling as if each of your breaths could be the last.
Living in the moment, being in the moment.
Slow down not to let your life pass you by.

close

R.I.M.A Process

1. Sourcing

R.I.M.A uses deadstock and vintage garments and fabrics exclusively for our clothes. These fabrics are sourced from a wide variety of people and places. For instance, many of R.I.M.A's fabrics come from jobbers, small batch manufacturers who work for large fashion designers and brands. When the production run is finished there are often considerable amounts of these custom, one-of-a-kind fabrics left over. We also repurpose a variety of secondhand and vintage garments.

2. Designing

The R.I.M.A design process is all about possibilities and experimentation. Perhaps the lining of a jacket is more interesting than the outer. Perhaps a moving blanket, typically used to wrap furniture, is soft and warm enough to make a brilliant winter coat. Perhaps silk ties can be stitched together to make a brilliant blazer, or three pairs of jeans can be unpicked to make a dress.

3. Manufacturing

Most R.I.M.A pieces are one-offs, however, we draft extensive patterns for each piece so they can be re-made in whatever fabrics and garments we have available at the time.

close

Portrait

close

Video

close

Lookbook

This is not about seasons, it's about possibility. The possibility that the blankets used for protecting furniture might make the finest winter coat you can wear, or that three army jackets may be sewn into one incredibly versatile coat.
RIMA does not follow the fashion schedule. Vintage and deadstock garments and fabrics inspire the handmade limited edition collections.
The pieces are inspired as materials are found, they areas unique as the wearer.



close

WORKSHOP MEN

close

WORKSHOP WOMAN

close

WORKSHOP ACCESSORIES

close

WORKSHOP APRONS & HOME

close

WORKSHOP COLLABORATION PLUS

close

About

RIMA is a new concept in sustainable fashion created by Rima Freeman, a self-taught fashion designer and visionary. Originally from Los Angeles, Rima has brought her unique perspective on fashion, sustainability and design to Amsterdam. RIMA recreates, repurposes and recombines vintage and deadstock garments and fabrics to create exciting new designs. RIMA seeks to become a leader in the growing sustainable fashion movement, contributing to a revolution in the way clothes are made and re-made.

close

Collabs

The Kennedys are a group of six young creatives undertaking a six month apprenticeship at Wieden and Kennedy. They collaborated with R.I.M.A to creatively communicate the brand's vision of conscious consumption, and as part of this collaboration produced, amongst other things, two films and a showcase as part of Salon/2.

close

Press

close

Contact